Our goal: Help small and medium businesses navigate the path to growth.

We help build business strategies using process, and technology, to empower scalable, sustainable growth. No shortcuts, no quick tricks. We help small and medium businesses with the hard stuff.



C.O.G - Continuity, Optimization, Growth

C.O.G. By Don't Panic Consulting is the blueprint for securing your business, and optimizing your processes so you can GROW. Our Services and Technology combine to provide a robust foundation of business continuity, tools for Process Optimization through Automated Intelligence, and Go To Market strategies that work.

A black and white icon of a computer monitor and a key.
Business (C)ontinutity
Your business needs a solid foundation. That foundation spans technology, business process, and the people you have in it. Let us help you manage it.
A black and white drawing of a megaphone on a white background.
Process (O)ptimization
You have the basics in place. You know how to run your business. Now, let us help you unlock your growth potential by introducing smart AI - Automated Intelligence.
Grow to Market
(G)row-To-Market
Build a brand that will help you achieve your goals. We will help you build your Go-To-Market plan with a focus on Growing your business Sustainably.

How can we help your business?


While Don't Panic Consulting's primary focus is on the merger of business and technology, that isn't all we are capable of. We start with ourselves, and offer what we know to our clients.

Continuity

With more and more small businesses becoming the target of cyber threats, and the compliance and regulation risks put on businesses by the EU and other States, it is becoming easier to lose time and money to Cyber Risks. Don't Panic Consulting helps you avoid those risks from the start.

58%


The percentage of Small Businesses who suffered a cyber attack

$46,000


The median cost of a data breach



Securing Your Devices and Data

Fortify your digital defenses with our cutting-edge Cybersecurity services. In an era where cyber threats evolve daily, our team of experts provides robust protection for your business, ensuring the confidentiality, integrity, and availability of your critical data. From proactive threat detection and response to comprehensive risk assessments and employee training, we offer a holistic approach to cybersecurity.

Servicing Your Device Needs

Our Managed IT Services provide comprehensive, proactive support designed to keep your business's technology infrastructure running smoothly and efficiently. By entrusting your IT operations to us, you gain a partner who actively monitors, manages, and maintains all aspects of your IT environment.

Customizing Your Applications

Application Development can fill the gaps when your business applications don't quite meet your needs. At Don't Panic Consulting, we can make sure that your business is fully operational, connected, and sharing data between applicaitons no matter what systems you are using.

Securing Your Access to the Cloud

Unlock the full potential of your business with our cutting-edge cloud computing services. Designed to provide scalable, secure, and efficient solutions, we empower your operations with the flexibility and reliability needed to excel in today's digital landscape.

Securing Your Devices and Data

Fortify your digital defenses with our cutting-edge Cybersecurity services. In an era where cyber threats evolve daily, our team of experts provides robust protection for your business, ensuring the confidentiality, integrity, and availability of your critical data. From proactive threat detection and response to comprehensive risk assessments and employee training, we offer a holistic approach to cybersecurity.

Servicing Your Device Needs

Our Managed IT Services provide comprehensive, proactive support designed to keep your business's technology infrastructure running smoothly and efficiently. By entrusting your IT operations to us, you gain a partner who actively monitors, manages, and maintains all aspects of your IT environment.

Customizing Your Applications

Application Development can fill the gaps when your business applications don't quite meet your needs. At Don't Panic Consulting, we can make sure that your business is fully operational, connected, and sharing data between applicaitons no matter what systems you are using.

Securing Your Access to the Cloud

Unlock the full potential of your business with our cutting-edge cloud computing services. Designed to provide scalable, secure, and efficient solutions, we empower your operations with the flexibility and reliability needed to excel in today's digital landscape.

20-30%


Efficiency gain with digital transformation


*from McKinsey & Company

$200k - $300k


Potential increased revenue with existing resources per million


Process Optimization

Our Business platform, Eden, will form the foundation of your business tools, allowing us to first Digitize your existing processes, then find areas to optimize through automation. See what you have built grow with the right technology, at the right time.

AI Working For You

Artificial intelligence empowers small businesses to operate more efficiently by automating routine tasks, analyzing data for deeper insights, and making faster, data-driven decisions. 


With AI tools, small businesses can identify patterns and trends that might otherwise go unnoticed, helping them streamline operations and respond quickly to customer needs. 


For small businesses, AI means achieving higher productivity with fewer resources, allowing teams to focus on growth and strategic goals rather than repetitive tasks

Automate the Tedious Away

Automation allows small businesses to handle repetitive tasks with minimal manual effort, ensuring consistency and freeing up time for employees to focus on more strategic work. 


Unlike AI, which involves decision-making and data analysis, automation performs specific, rule-based tasks—like invoicing, scheduling, or follow-up emails—on a set schedule or trigger. 


For small businesses, this means reducing human error, improving efficiency, and enhancing customer satisfaction without increasing labor costs.

Salesforce

Salesforce provides small businesses with a powerful, customizable platform that goes beyond standard industry-specific tools by offering a comprehensive suite for managing customer relationships, sales pipelines, and service interactions all in one place. 


Unlike specialized tools that may limit scalability or flexibility, Salesforce adapts as the business grows, integrates with numerous other applications, and supports advanced analytics for deeper insights into customer behavior. 


For small businesses, this means a unified system that not only supports current needs but also enables long-term growth and adaptability in a competitive market

Know and Use Your Data

Data and analytics provide the foundation for small businesses to make informed decisions across all areas, from sales and marketing to customer service and operations. 


By analyzing data, businesses can pinpoint inefficiencies, uncover growth opportunities, and measure the impact of changes, ensuring that each improvement aligns with overall goals. 


For small businesses, leveraging data is essential—not just as a standalone asset but as the critical driver that enhances the effectiveness of automation, AI, and every other optimization effort

AI Working For You

Artificial intelligence empowers small businesses to operate more efficiently by automating routine tasks, analyzing data for deeper insights, and making faster, data-driven decisions. 


With AI tools, small businesses can identify patterns and trends that might otherwise go unnoticed, helping them streamline operations and respond quickly to customer needs. 


For small businesses, AI means achieving higher productivity with fewer resources, allowing teams to focus on growth and strategic goals rather than repetitive tasks

Automate the Tedious Away

Automation allows small businesses to handle repetitive tasks with minimal manual effort, ensuring consistency and freeing up time for employees to focus on more strategic work. 


Unlike AI, which involves decision-making and data analysis, automation performs specific, rule-based tasks—like invoicing, scheduling, or follow-up emails—on a set schedule or trigger. 


For small businesses, this means reducing human error, improving efficiency, and enhancing customer satisfaction without increasing labor costs.

Salesforce

Salesforce provides small businesses with a powerful, customizable platform that goes beyond standard industry-specific tools by offering a comprehensive suite for managing customer relationships, sales pipelines, and service interactions all in one place. 


Unlike specialized tools that may limit scalability or flexibility, Salesforce adapts as the business grows, integrates with numerous other applications, and supports advanced analytics for deeper insights into customer behavior. 


For small businesses, this means a unified system that not only supports current needs but also enables long-term growth and adaptability in a competitive market

Know and Use Your Data

Data and analytics provide the foundation for small businesses to make informed decisions across all areas, from sales and marketing to customer service and operations. 


By analyzing data, businesses can pinpoint inefficiencies, uncover growth opportunities, and measure the impact of changes, ensuring that each improvement aligns with overall goals. 


For small businesses, leveraging data is essential—not just as a standalone asset but as the critical driver that enhances the effectiveness of automation, AI, and every other optimization effort


Grow To Market

Once  you have the foundations in place, it is time to Scale! This requires a blend of Branding, Marketing, and Sales techniques to gain access to new customers. The best part: You don't have to worry about handling the new business with DPC and C.O.G., as we have set you up for success!

10-25%


Target growth rate for small business


*from Harvard Business Review

$100k - $250k


Per million in revenue


Marketing Strategy

A well-defined Marketing Strategy is a critical component of an effective Go-To-Market Strategy, giving small businesses the roadmap to connect with their ideal customers. 


By aligning marketing efforts with specific business goals and audience insights, we help small businesses create targeted campaigns that drive engagement and conversions. 


For small businesses, this means maximizing every marketing dollar, increasing brand visibility, and generating steady, meaningful growth that supports their long-term vision

Personas

Persona Development is the process of creating detailed profiles of a business's ideal customers, which is essential to an effective Go-To-Market Strategy. 


By understanding the motivations, challenges, and behaviors of target customers, small businesses can tailor their messaging and solutions to resonate deeply and meet real needs. 


This approach empowers small businesses to engage their audience more effectively, driving meaningful connections and higher conversion rates from the outset.


Omni Channel

An Omnichannel Marketing approach integrates various customer touchpoints—such as email, social media, and in-store experiences—into a seamless Go-To-Market Strategy, providing customers with a unified brand experience. 


For small businesses, this means reaching customers wherever they are, ensuring consistent messaging, and fostering stronger brand recognition. 


Implementing an omnichannel approach allows small businesses to deepen engagement and build customer loyalty by delivering a cohesive and memorable journey across all channels

Material Development

Marketing Material Development is a key element of a Go-To-Market Strategy, as it involves creating high-quality assets—like brochures, websites, and presentations—that clearly communicate a small business's value to potential customers. 


For small businesses, well-crafted marketing materials help establish credibility, support sales efforts, and engage audiences effectively across different platforms. 


This strategic investment enables small businesses to present a polished and professional image, building trust and helping convert leads into loyal customers

Marketing Strategy

A well-defined Marketing Strategy is a critical component of an effective Go-To-Market Strategy, giving small businesses the roadmap to connect with their ideal customers. 


By aligning marketing efforts with specific business goals and audience insights, we help small businesses create targeted campaigns that drive engagement and conversions. 


For small businesses, this means maximizing every marketing dollar, increasing brand visibility, and generating steady, meaningful growth that supports their long-term vision

Personas

Persona Development is the process of creating detailed profiles of a business's ideal customers, which is essential to an effective Go-To-Market Strategy. 


By understanding the motivations, challenges, and behaviors of target customers, small businesses can tailor their messaging and solutions to resonate deeply and meet real needs. 


This approach empowers small businesses to engage their audience more effectively, driving meaningful connections and higher conversion rates from the outset.


Omni Channel

An Omnichannel Marketing approach integrates various customer touchpoints—such as email, social media, and in-store experiences—into a seamless Go-To-Market Strategy, providing customers with a unified brand experience. 


For small businesses, this means reaching customers wherever they are, ensuring consistent messaging, and fostering stronger brand recognition. 


Implementing an omnichannel approach allows small businesses to deepen engagement and build customer loyalty by delivering a cohesive and memorable journey across all channels

Material Development

Marketing Material Development is a key element of a Go-To-Market Strategy, as it involves creating high-quality assets—like brochures, websites, and presentations—that clearly communicate a small business's value to potential customers. 


For small businesses, well-crafted marketing materials help establish credibility, support sales efforts, and engage audiences effectively across different platforms. 


This strategic investment enables small businesses to present a polished and professional image, building trust and helping convert leads into loyal customers

OUR CLIENTS

We have worked with some

massive clients

A white arrow pointing down on a black background.

Decades of combined experience across industries, business types, and technologies.


Empower your business with the best technology that your business needs. Business Strategy and Technology experts are on hand to assist in the understanding and development of business processes, and the technology that makes sense to support them.

A completely integrated technology platform for business can help you streamline your operations, optimize your resources, and enhance your performance. By using a single platform that connects all your business functions, you can eliminate data silos, improve collaboration, and automate workflows.


But a technology platform is only as good as the service that supports it. That's why you need outstanding, dedicated service from a trusted partner who understands your needs and challenges. A service provider who can offer you personalized guidance, proactive support, continuous innovation, and maximize your ROI.